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Tag Archives: Women of Chitral

Small business owners turn to e-tailing to reach a ‘global audience’

A Chitrali woman, who works with the artisan brand Kai, stitches a scarf. ─ AFP

ISLAMABAD: In the Hindu Kush mountains craftswomen painstakingly stitch flowing scarves, skilled artisans who were unable to sell their products beyond the remote region until mobile internet came to Pakistan and dropped the market into the palms of millions of previously marginalised people. The women of northern Chitral are among the unlikely profiteers of an e-commerce boom since 3G and ...

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